Loretta Batten was just like any regular single mum to two amazing boys, who were always playing, into games, and running around. But whilst
she wanted them to have fun, one of her deepest concerns was the thought of them tripping or having an accident simply because their shoelaces had become untied. And what other mum wouldn’t feel the same right?
Being disappointed with her online search looking for a solution to this problem, and without having to replace the entire shoelace, it led to her ‘aha’ moment: Knowing this was a problem that so many children and parents struggled with and believing in herself that she could be the one to fix it!
So this brilliant idea fed her drive and passion towards finding a convenient and easy solution to untied laces. Realising it would not only be of great help to her, but to all mothers as well. It actually took her four years of perseverance and hard work to finally complete and launch the product now known as Safe Lace. And as Loretta expected, the product’s reception has been warmly received, but what Loretta could not have realised is the vast audience that this product is now help.
So from thinking about the welfare of her highly active and dynamic children and their shoelace woes, this Melbourne-based mum has taken the world by storm with her Safe Lace product and brought it into the sports and industrial markets as well.
The beauty of Safe Lace is that it is not solely for little kids – it is applicable to everyone! Everyone wears shoes with shoelaces, right? And everyone, anytime, anywhere can experience shoelaces coming untied. It is versatile, too! It even comes with a wide range of colours and styles to fit not just the type of shoe, but to fit different personalities as well. Safe and stylish! That’s Safe Lace!
We’re so glad that you have dropped by to read our new blog! We are excited that Safe Lace has an avenue to reach you with our latest news, updates, promos and other information about our product. We will also be inviting guest bloggers in the fields of Education, Sport and the Industrial sector to share with you their stories and useful information.
So don’t forget to leave your comments, feedback, suggestions and reactions, as they are so valuable to us!
Stay Safe always with Safe Lace!